Tag Archives | Marketing

Marketing – Facebook Studio Edge

In SA we have a significantly smaller online audience than that of say the States or the United Kingdom. As a result we tend to have been bashing our way into the social space trying to figure out how best to reach and engage with out brand audiences. Some have done better than others but [...]

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TV Becoming More Social

The current craze is the idea of social TV and how to get an audience more engaged given that they now own a PVR and will skip every advert if the opportunity arises. Marketers no longer are concerned that consumers are talking about their brand online; they are instead more concerned if they are not [...]

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Facebook Timeline – The Stuff You Actually Need to Know

There has been an abundance of sources talking about Facebooks updated Pages to the point that I had almost figured I knew all there was to know. Fortunately the nice ladies and gents at Ogilvys recently launched social@ogilvy have put together a fairly concise slideshow of the stuff that really matters. Facebook Timeline for Brands [...]

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